The Café De Piccolo seal

Café De Piccolo, a working document

The site map and what fills it

So we agree the shape of your home before a screen is drawn, and the content list becomes a checklist.

The pages

HomeYour wordmark, the Happy Place line, the two cafés with their facts, each in one photograph, three reviews, the way in to the menu and the table.
StoryDehradun since 2017, Chandigarh since April 2023, the house of Piccolo (LouLou, Danke, the Roastery), the people, your philosophy in your words.
MenuThe full carte in HTML, with prices, in the categories your kitchen uses, and a page per category so “European breakfast Chandigarh” has a page to land on. Phone first. If the two kitchens differ, the differences are marked by room.
ReviewsThe wall: chosen voices from Tripadvisor, Google, District and Zomato, each linked to where it was said, with the live counts.
Visit, one per caféDehradun and Chandigarh, each its own page: address, map, plus code, hours, parking, phone, and that city’s booking channels as deep links. Each is the page its city’s listings point to.
GatheringsThe private room, brunches, birthdays, community events. An enquiry form that reaches you on WhatsApp and email.
ContactA phone per café, one email, one WhatsApp, the Instagram.

What exists today

  • Your facts, in twelve conflicting versions (see the facts sheet).
  • Your menu, as a photographed card and as Zomato’s ordering list (see the menu document).
  • About 230 Tripadvisor reviews, 909 Google reviews, 1,554 Zomato and District ratings to choose voices from.
  • Seventy-two photographs on Zomato, forty-two of them food and twenty the room, plus your Instagram grid.
  • The lines in your own words (see the brand document).

What we need from you

  • The seal as vector artwork.
  • Your story: who, when, why, in a thirty-minute conversation we write up.
  • The current menu as a file, with veg and non-veg marks.
  • Photographs to the brief, or a morning for us to take them.
  • One signed-off facts sheet, for each café.
  • Whether the two menus are the same, and if not, what differs.
  • Photographs of the Dehradun room to the same brief.
  • Access to the domains, or the go-ahead to register one.

Addresses

Eight addresses, each one a thing a guest asks for, and a visit page for each café so a search in either city lands on its own door. No “about us”, no “gallery”; the café is on every page.

  • /
  • /story/
  • /menu/
  • /reviews/
  • /visit/dehradun/
  • /visit/chandigarh/
  • /gatherings/
  • /contact/

Read on 6 and 7 October 2026 (2026-10-07) from Instagram, the menu card on Zomato, Zomato’s ordering page, Zomato’s photographs, Tripadvisor, Google Maps, District, Justdial and the Dehradun website. Part of the Café De Piccolo case study.